It has been our vision for some time to take each of our customers from waking to sleeping in clothing that not only makes you feel good, but also makes a positive impact, socially and environmentally. After designing sleepwear for many years (and many comments about how our sleepwear is too good for just bedtime!), we are so excited to introduce daywear and activewear to our range.
At ALAS, we have always encouraged a holistic and balanced life, and with these new organic and sustainable garments in our offering, we hope we inspire you to slow down, take time out, and live healthily, day to day.
The collection is divided into three important phases of our daily movements, Wake, Move and Sleep. Versatility is the cornerstone of a sustainable wardrobe, so our range features classic silhouettes with our unique original prints, which can be mixed and matched for waking, moving, and sleeping.
We are known for our incredible and sustainable textiles (because you can have both), and our new offerings will be no different.
Organic, handwoven chambray, and soft, high quality organic knit jersey and fleece make up our Wake daywear. The fabric is easy to care for and durable, but also incredibly comfortable and soft. You’ll be floating as you walk to the office or walk the dog, light and carefree, knowing your beautiful clothes are doing some good on our beautiful planet.
See the rest of the WAKE range here.
Those plastic water bottles that are currently creating a landfill ball pit? We’re using them to protect you at your sweatiest. We’ve sourced a high tech, moisture wicking, recycled polyester which is very stretchy (what with its 17% elastane), opaque (ie. NOT see through). It's perfect for the heart rate increasing activity of your choice, be it yoga, running, or boxing.
Shake it up with MOVE here.
You know and love our sleepwear already, what more can we say? We’re sure your ALAS circa 2011 is still going strong, but your collection (or that of your friends!) will always call for more luxurious and comfy PJs, in the softest, GOTS certified organic cotton you could ask for.
SLEEP well tonight here.